Rich's commitment to Oika began in 1986, off the tip of Cape Cod on the deck of a commercial fishing boat when he had landed an 800-pound bluefin tuna. Just before dying, that fish somehow communicated a different path in life for Rich (see video, below). The experience triggered an epiphany and launched Rich on a lifelong global quest to understand how such a communication could happen. This life’s work eventually exposed Rich to all of natural sciences through a B.Sc. in geology and ecology, an Ed.M. in the philosophy of science, and a Ph.D. in cosmic evolution with an emphasis on transformative experience.